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What's on our mind

Explore and discover, innovations and insights from our bloggers as they share their thoughts on how communications, data and technology can be used to make a positive difference in the world today.

Recent thoughts

A selection of our most recent articles and company stories

Category

Author

Gold for CDS at the Digital Impact Awards

CDS' project with Yorkshire Water won a gold award at the Digital Impact Awards 2021 for the 'Best Use Of Digital From The Energy And Utilities Sector'.

Posted in Life at CDS, November 2021
1 minutes reading time
CDS Marketing

CDS Marketing

Marketing team

News and views from the marketeers

CDS achieves Planet Mark Business Certification

CDS have achieved the Planet Mark Year 1 and 2 Business Certification, following our pledge to become carbon neutral by 2050 and half emissions by 2030.

Posted in Life at CDS, November 2021
2 minutes reading time
CDS Marketing

CDS Marketing

Marketing team

News and views from the marketeers

The importance of accessible user research in digital transformation

Our operations director, Clare Gledhill, discussed the importance of inclusive and accessible user research in digital transformation with WeAreTechWomen.

3 minutes reading time
CDS Marketing

CDS Marketing

Marketing team

News and views from the marketeers

Digital project improves UX for millions Yorkshire Water customers

The nine-month overhaul of Yorkshire Water’s digital platform has reduced the number of people getting in touch with the company about their bills by 20%.

Posted in October 2021
3 minutes reading time
CDS Marketing

CDS Marketing

Marketing team

News and views from the marketeers

The importance of direct mail and door drop within the channel mix

We explore the crucial and pivotal part direct mail and door drop plays within the overall marketing matrix.

Posted in October 2021
5 minutes reading time
CDS Marketing

CDS Marketing

Marketing team

News and views from the marketeers

A guide to website accessibility and inclusive communications

Lucy Beldon, head of planning and performance, explains why accessibility and inclusion should be key to any organisation’s engagement strategy.

4 minutes reading time
CDS Marketing

CDS Marketing

Marketing team

News and views from the marketeers