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What's on our mind

Explore and discover, innovations and insights from our bloggers as they share their thoughts on how communications, data and technology can be used to make a positive difference in the world today.

Recent thoughts

A selection of our most recent articles and company stories

Category

Author

Communications giant announces acquisition trail

Family-owned communication specialist The Baird Group has revealed a fresh identity and a completely new name

Posted in October 2020
3 minutes reading time
CDS Marketing

CDS Marketing

Marketing team

News and views from the marketeers

CDS acquires leading behavioural research company

CDS has acquired SimpleUsability, a Yorkshire-headquartered behavioural research company which helps brands to understand the needs of their customers

Posted in October 2020
2 minutes reading time
CDS Marketing

CDS Marketing

Marketing team

News and views from the marketeers

How communication may change as a result of coronavirus (COVID-19)

Staying ahead of the curve has proven central to the ‘business as usual’ approach adopted by CDS who are trusted by the NHS, MOD, and the Cabinet Office.

Posted in Print, August 2020
4 minutes reading time
CDS Marketing

CDS Marketing

Marketing team

News and views from the marketeers

Social value in public sector procurement

Mark Gair, MD of CDS and Fergus Bailie, CEO of the Bailie Group provide their opinion about the role of social value in public sector procurement

Posted in August 2020
4 minutes reading time
CDS Marketing

CDS Marketing

Marketing team

News and views from the marketeers

Yorkshire Water awards customer experience brief to CDS

Yorkshire Water has enlisted the help of CDS to overhaul its digital footprint and make website experiences more inclusive, accessible and fit-for-purpose

Posted in Life at CDS, August 2020
2 minutes reading time
CDS Marketing

CDS Marketing

Marketing team

News and views from the marketeers

As professional communicators, our job is to encourage inclusive copy

From 23 September 2020, public sector organisations will have a legal duty to make sure their websites and apps meet accessibility requirements.

3 minutes reading time
CDS Marketing

CDS Marketing

Marketing team

News and views from the marketeers